A spokesperson for the Beijing Internet Propaganda Management Office announced in a recent press conference that Beijing aims to complete mandatory real name registration for microblog platforms by March 16. The Office has also established a microblog development expert advisory group composed of experts from Tsinghua University, China University of Political Science and Law, the People's Daily Online's Public Opinion Testing Center, China Labs, and the Data Center of the China Internet (DCCI).
Chinese internet company Sina launched a real name
verification function to its user registration form as of January 1,
2012. The new function compares user-submitted data, such as name and
national ID card number, and if a user's information
does not match comparison records the user can only browse existing
posts. In order to be able to post content, users must resubmit correct
information. To date, 3 mlllion new users have submitted real name
information, and single day registration volume continues
to grow. For existing users, Sina will offer additional functionality
and privileges to users that submit real name credentials, implement a
user trust ratings system, and this week will launch a verified real
name ID badge. Sohu previously
launched a promotional campaign, offering 20 mln Sohu Video monthly
subscription cards and RMB 1 mln worth of mobile phone recharge cards to
users who submit real name data early. Online real estate site Soufun offered prizes, including free vacation
housing in 13 popular tourist destination cities. Users who do not
register by March 16 will lose their posting and reposting privileges.
Regarding user data security, a Sina spokesperson said that users will
be notified by mobile phone or other channels if someone logs into their
account from a different location. If any anomalies occur, users can
lock their account from their mobile phone even
if someone else is logged in. A spokesperson for Sohu said that Sohu
does not store any user data after authenticating the user's identity.